Black as Night, Sweet as Sin

Forget misspelled names on coffee cups. Lucid’s flavorful pour over coffee reintroduces personalized coffee to the morning routine or afternoon break. You simply choose the bean, and Ben Madson, co-owner and general manager, takes care of the rest.

“Every cup is made to order,” says Madson, who has been running the traditional coffee cart located in The Bitterman Shoppes & Farmer’s Market, 204 Main St., with his wife Lillie Madson since February. “You can choose from our seasonal collection of 15 types of Sunergos Coffee (of Louisville, Kentucky) beans, and I grind the bean to a specific size, heat the water to a specific temperature, and slowly pour the water over the grounds to let them bloom and extract for about two to three minutes.”

After a cream and sweetener of choice, the end result is a delicious coffee designed just for you and the pleasure of seeing a fellow coffee lover in his element. Lucid also serves a collection of teas and has an espresso machine.

Lucid is open 10 a.m. to 2 p.m. Monday through Thursday and 9 a.m. to 2 p.m. Friday through Saturday, and plans to expand its hours soon. The shop also participates in the Franklin Street Bazaar, which runs every Saturday from June to September.

For more information about Lucid, email or visit

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