Designing Awareness

The Evansville Design Group was founded to create a community for Evansville-based design professionals. With more than 70 active members including print designers, industrial designers, interior designers, interactive designers, motion designers, and photographers, the EDG possesses exceptional talent. Now, the members of the not-for-profit and networking organization are giving back.

The EDG created Design for Good as a way to donate design services to local nonprofits, according to Rachel Wambach, the Design for Good chairwoman. This was the Design for Good program’s first official year. “Ten not-for-profits applied this year,” she says. “Generally, we only do one, but everyone was so excited about the projects, so we picked two.”

The first presentation, held Sept. 24 at the Arts Council of Southwestern Indiana on Main Street, displayed work donated to Aurora Inc. and Big Brothers Big Sisters of the Ohio Valley.

Aurora is a homeless prevention center in Evansville. “Aurora’s main need was explaining what they offer to the general public,” Wambach says. “The scale of the project was great. We focused on infographics, brochures, website redesign, and a logo cleanup.”

Big Brothers Big Sisters is a mentoring program for children. It wanted to attract more male mentors and sought a banner and brochures from the design grant. “They have a lack of male mentors called Bigs, and that was the goal they wanted to accomplish,” Wambach says.

The Design for Good campaign will remain an annual event. Wambach says it does more than allow designers to help the community. It also enables a collective group of designers to work together on a common project to improve their craft. “We had about 11 people work on the Aurora project, and five work with Big Brothers Big Sisters,” Wambach says.

EDG’s continued outreach doesn’t stop at the Design for Good campaign, either. The group will be providing typography workshops at the Koch Family Children’s Museum of Evansville, and it is in the midst of organizing outreach with local universities to provide design students with professional assistance from EDG members.

“Anybody who wants to get involved can go to our website,” Wambach says. “We have monthly events, usually the last Tuesday of the month at the Arts Council. We have fun doing it and in giving back to the community.”

For more information on Evansville Design Group and Design for Good, visit evansvilledesign.org.

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