Whose Site Is It?
As the tourism organization serving Evansville and Vanderburgh County, the Evansville Convention & Visitors Bureau provides information to visitors on hotel accommodations, travel, dining, and entertainment.
The bureau’s website at visitevansville.com recently was revamped with the mobile user in mind. The focus of the redesign was to make the site accessible and viewable on any device, because half of its users viewed the webpage through a mobile device — often while traveling in the city. Along with desktops and laptops, iPads, iPhones, Androids, or any other mobile device can now access the same information online.
Laura Libs, director of marketing and communications at the Evansville Convention & Visitors Bureau, says the inventory of the information has been streamlined allowing the site to load with no extra time. The vibrant, colorful display of scrolling glamour shots of the city with easy accessible link tabs has been retained.
“We wanted to make sure we could pull it up on the smallest cell phone,” says Libs, who has overseen multiple web redesigns during her nearly 15 years at the bureau.
Easy to find hotel packages, accommodations, attractions, restaurants, and upcoming events are popular with the weekend traveling audience and provide countless pieces of information for visitors to enjoy their stay in the city.
“The categories cut through the clutter,” says Libs.
Site Designed and Maintained By: Gray Loon Marketing Group, Inc.