Louisville’s Best-Attended Event

Hint: Itโ€™s Not About Horses

โ€œSt. James is a one-of-a-kind experience,โ€ says Owensboro, Kentucky, artist K.O. Lewis.

From its humble start rescuing a crumbling historic fountain in 1957, Louisvilleโ€™s bustling St. James Court Art Show is one of the nationโ€™s top juried fine art shows. Come October, it is the place to be, attracting more visitors than the Kentucky Derby thoroughbred horserace each May.

Photo provided by Cambium Marketing

Now in its 68th year, the show runs in a four-block area of Historic Old Louisville, a leafy residential neighborhood in the heart of the city. The money raised is reinvested in the community.

โ€œToday, this neighborhood has the largest number of Victorian-era mansions in the country,โ€ says Howard Rosenberg, St. James Courtโ€™s executive director.

โ€œThis setting is a major part of the experience,โ€ says Lauren Hendricks of Cambium Marketing, the showโ€™s marketing manager. โ€œThose beautiful homes, the adjacent Frederick Law Olmsted-designed Park, St. James Court Fountain, and 650 top artists add up to an unforgettable experience.โ€

The show has something for everyone, exhibiting 17 artistic media, from painting and textiles to pottery and jewelry.

Each year, it draws more than 250,000 visitors and contributes $5.5 million to the local economy. Consider, too, that Louisville schools close during two public events. One features horses; the other is artists.

A jurying process keeps quality high. โ€œWe focus on the artists and creating a great experience for them,โ€ Rosenberg says. โ€œAnd our amenities encourage visitors to stay and browse.โ€

Provided by Cambium Marketing

โ€œSt. James is like attending a family reunion,โ€ says Lewis, vice principal at Owensboroโ€™s Newton Parrish Elementary School. He paints in his spare time and produced the showโ€™s poster in 2018.

โ€œI have customers attend the show just to visit my booth,โ€ Lewis says. โ€œTheyโ€™ll give me a hug and ask about my family. Theyโ€™re like extended family and drive me to keep my art progressing.โ€

Admission to the show and parking on neighboring streets is free. Local schools and churches offer parking to raise money.

โ€œGet here early on Friday before the show opens so you have time to browse,โ€ Hendricks says. โ€œSample our nightlife, restaurants, and cool neighborhoods,โ€ she adds. โ€œMake it a Louisville weekend.โ€

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Maggie Valenti
Maggie Valenti
Maggie Valenti joined Tucker Publishing Group in September 2022 as a staff writer. She graduated from Gettysburg College in 2020 with a bachelors degree in English. A Connecticut native, Maggie has ridden horses for 15 years and has hunt seat competition experience on the East Coast.

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